Entrepreneurship and Small Business (ESB) Certification Practice Exam

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Study for the Entrepreneurship and Small Business (ESB) Certification Exam. Explore key topics with flashcards and multiple-choice questions, featuring hints and explanations. Prepare effectively for success!

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True or False: Affiliate sales programs offer commissions to individuals who sell their products.

True
False
Only to retailers
Only for online sales

The correct answer is: True

Affiliate sales programs indeed offer commissions to individuals who sell their products. This model is widely used in e-commerce and digital marketing, where businesses partner with individuals or other companies (affiliates) to promote their products or services. The affiliates earn a commission for each sale made through their referral links, which incentivizes them to market the products effectively. In this context, it’s important to recognize that affiliate programs can operate through various channels, including websites, blogs, social media, and email marketing. They are not limited to just retailers or online sales; individuals in various roles can participate, provided they are able to successfully market and drive sales. Therefore, stating that affiliate sales programs offer commissions accurately reflects how these programs operate, confirming the truth of the statement.